Once you're satisfied with your hat or mask in Customuse, the first step is to save it. After clicking 'Save', give your design a unique name and description. Description is optional but it's better to add it as it makes your design more discoverable on Customuse and on Google search. Click 'Publish' to proceed. After publishing you will see the Download button. Pro users don't have to publish their designs to download them. Free users can only download published designs. You can find your private designs in the "Private" tab of your profile. The published designs are placed in the "Published" tab.